Speakers 2025

Rafael has been a part of the meat industry for over thirty years, and has had experience in all aspects from butchering, retailing, supermarket management, food service, business management, accredited training and marketing. This variety of experience has allowed him to relate to all industry members on differing levels.

Rafael’s management level experience has given him the opportunity to further develop relationships with producers, processors, wholesalers, retailers and food service industries resulting in increased promotion and consumption of red meat.

Rafael currently consults to the meat industry both in Australia and overseas and is responsible for coordinating and presenting training packages to the Food Service and Retail sectors in overseas markets, predominantly South East Asia and the Middle East. Five star resorts and wholesale distributors in various locations have used Rafael’s services to help improve the butchery and meat preparation standards of their staff and clients. Rafael also oversees cold chain management processes, specifications, commercial performance and offer troubleshooting where required. Rafael has also been responsible for developing and introducing value added product lines for a major Malaysian retailer offering “ready to cook” and “ready to eat” lines in their growing butchery department.

Together with his current team, The Meat Specialist consultancy also offers key business management and commercial performance, webinar production services, customer service and staff training, sales and marketing strategies and project management to ensure client’s business objectives are met.